Tundra commercial [Archive] - Honda Ridgeline Owners Club Forums

: Tundra commercial


Grok Lobster
02-09-2006, 09:19 PM
I just saw a Tundra commercial, promoting it as the truck with the best resale value for the past 5 years. Smart move, getting that into an ad campaign while they can. ;)

Ridge
02-09-2006, 11:08 PM
I've been reading about the new 07 Tundra, it's a monster. It will probably be around 350-400 hp with 10,000 lb towing capacity. It should crush the competition if it also comes with the renown Toyota reliability.

SmokyMtnRidger
02-10-2006, 07:02 AM
I've been reading about the new 07 Tundra, it's a monster. It will probably be around 350-400 hp with 10,000 lb towing capacity. It should crush the competition if it also comes with the renown Toyota reliability.

But how is its' MPG????? :p Sorry, couldn't resist. Actually, this truck, if it is all that they are saying that it is, possibly finish Ford off, imho.

Smoky

swampler
02-10-2006, 08:21 AM
All new Tundra--click here. (http://www.toyota.com/vehicles/future/newtundra/tundra.html?s_van=GM_HOME_NEWTUNDRA_TXT)

BillB
02-10-2006, 09:05 AM
Below is the official press release. Not exactly aimed at potential Ridgeline owners, actually quite a different market segment being targeted. If you don't know which truck you would want, you probably need both.

CHICAGO, Feb. 9 /PRNewswire/ -- Toyota Motor Sales (TMS), U.S.A., Inc.,
unveiled the all-new next-generation Tundra full-size pickup truck at a press
conference today at the 2006 Chicago Auto Show.
The Tundra was first introduced in 1999 as a 2000 model. Since then, it
has won numerous awards and has been recognized for its value, quality and
reliability. The completely redesigned 2007 Tundra will be bigger, more
powerful and will offer new body and engine configurations.
"From bumper-to-bumper, under the hood and from the inside out the new
Tundra is a true American truck that will set a new benchmark in the full-size
truck segment," said Jim Lentz, TMS group vice president and general manager.
"It will be aimed at the 'True Trucker,' the true opinion leaders among
full-size owners. True Truckers are highly credible because they use, punish,
and demand the most out of the pickups they buy."
The expanded size and power of the new Tundra will be reflected in its
ability to tow over 10,000 pounds. To achieve this towing capacity every
major component was designed for maximum strength, durability and reliability
over the long haul. This will be accomplished with an all-new 5.7-liter
i-Force V8 engine manufactured at Toyota's Alabama engine plant. The V8 will
be mated to a new heavy-duty six-speed automatic transmission. In addition to
the new powertrain, Tundra will also come equipped with heavy-duty front disc
brakes with four-piston calipers and vented rotors increased by nearly one and
one-half inches, and standard rear disc brakes. High capacity cooling and
electrical systems will help Tundra tow heavy loads through the toughest
weather. Finally, Tundra will ride on a new rock-solid chassis platform with
30 percent higher tensile strength steel.
Development of the new Tundra was spearheaded by Toyota's U.S.-based
facilities. Product planning began at TMS headquarters in Southern
California. All engineering development was directed by the Toyota Technical
Center in Ann Arbor, Michigan. Styling, inside and out, was the work of
Toyota's Calty Research and Design Centers in Newport Beach, California and
Ann Arbor, Michigan. Finally, the new Tundra will be built at Toyota Motor
Manufacturing in Princeton, Indiana and Toyota's new truck plant in San
Antonio, Texas.
Tundra has been super-sized in every metric of comparison with the vehicle
it replaces. Its all-new, full-size platform will feature a significantly
expanded wheelbase and an increase of 10 inches in overall length. Tundra
will also gain nearly five inches in height and will be four full inches wider
than before, placing it among the segment leaders in overall size.
Buyers of the new Tundra will have a choice of three engines. In addition
to the new 5.7-liter V8, the capable 4.0-liter V6 and the legendary 4.7-liter
i-Force V8, both also built in Alabama, will be available.
The new Tundra will come in three cab configurations. It will retain its
three-grade strategy with the Base, SR5 and well-appointed Limited trim
levels. In all, Tundra will be offered in more than 30 different models,
nearly double the current generation.
Calty designers set out to complement the new Tundra's increased size by
creating a design with bold, brave and distinctive character lines that are
different from anything on the road today. From the front, the new Tundra
features a bold front grille, strong bumper and large headlights with a steely
glare, conveying a strong and powerful physical presence. The profile reveals
a thicker body and taller doors with character lines and fender flares that
add dimension and strength as well as an unwavering stance.
Tundra's powerful and rugged exterior styling characteristics extend to
the inside. A "command and control" center provides an unobstructed view of
the instrument panel and puts knobs, switches and buttons within close reach
of the driver. All Tundra models will feature a class-leading, roomy
passenger cabin providing front passengers with four inches more shoulder
room. Two-row models will offer rear passengers nearly three inches more
shoulder room. Front passengers will receive nearly four more inches of hip
room while rear passengers will enjoy six inches of additional hip room.
Interior storage capacity is increased with the addition of hidden storage
compartments, second-row seats that double as work surfaces (two-row models
only), and a larger center console box.
For buyers who use their Tundra as a work truck, quick and easy access to
the truck bed is essential. The new Tundra will feature a tailgate that can
be opened and closed with just two fingers. Robust dampers on the hinges have
been added to help cushion the tailgate when opening and also help reduce
bouncing when driving with the tailgate down. Other design features with
workers in mind include large door handles, inside and out, easy-to-turn HVAC
knobs, and adjustable headrests, allowing drivers and passengers to ride to
their next work site without having to remove protective gear such as hardhats
or gloves.
Designers also had safety in mind with the addition of extra large side
mirrors to provide a wide field of view, while reducing wind noise and image
vibration, always important when towing precious cargo. Additionally, a
trailer hitch will be integrated into the Tundra's frame for better stability
when handling heavy loads.
The Tundra will be loaded with standard-equipped comfort and convenience
features. An array of options and accessories will also be offered, such as a
JBL premium audio system with Bluetooth telephone compatibility, 10-way
power-adjustable driver's seat, and a wide-screen backup camera integrated
into the tailgate handle for enhanced rear-view safety.
"As much as the new Tundra has changed, there are a few things that remain
the same," said Jim Press TMS president and COO. "Tundra will again offer the
most comfortable, quiet and refined ride in the full-size truck segment. Its
build quality, reliability, and durability will, again, be second to none."
The all-new Tundra will arrive in dealer showrooms in early 2007.

Public Web site: http://www.toyota.com



2007 TUNDRA PRELIMINARY SPECIFICATIONS

DIMENSIONS (inches)

Overall length: 228.7

Overall width: 79.9

Overall height: 76.4

Wheelbase: 145.7


TRUCK BED DIMENSIONS (inches)

Bed length 78.7

Bed width
(at wheel wells) 65.0

Bed width
(between wheel wells): 50.0

Bed width
(wall-to-wall): 65.0

Bed depth: 22.3

Ridge
02-10-2006, 11:27 AM
But how is its' MPG????? :p Sorry, couldn't resist. Actually, this truck, if it is all that they are saying that it is, possibly finish Ford off, imho.

Smoky

Toyota is saying 28 mpg city, and 38 mpg highway for the new 07 Tundra V8 5.7 litre...........................your mileage may vary.:D :D

Let's hope it stomps the big 3. I can't wait to read the domestic forums a couple of years from now. This should be the beginning of the killing stroke.

BillB
02-10-2006, 11:48 AM
No offense to anyone that just would love to see the big 3 get slaughtered, but I personally hope this causes all manufacturers to step up to the plate and compete and produce competitive vehicles/trucks that will be priced competitively and have features that work for me.

clayman
02-10-2006, 12:03 PM
Let's hope it stomps the big 3. I can't wait to read the domestic forums a couple of years from now. This should be the beginning of the killing stroke.

Ridge - did you previously own a Chevette or a Pinto? I don't understand your resentment for the big 3. I've read that Toyota will become number 1 in world-wide sales by next year (they are #2 now).

Ridge
02-10-2006, 02:28 PM
Ridge - did you previously own a Chevette or a Pinto? I don't understand your resentment for the big 3. I've read that Toyota will become number 1 in world-wide sales by next year (they are #2 now).

Nah, I just read some of the domestic forums that are filled with import haters. I love to watch them suffer as the new Tundra matches and exceeds the capabilities of any domestic truck. Pathetic I know..........but, ya gotta have a hobby.:D

I'm actually pretty ambivalent about domestic autos. I'm looking forward to seeing the new 09 Camaro and Dodge challenger, as for the rest ...eh. I'm thinking detroit should just specialize in "Muscle" as they really can't compete with the japanese in any other arena.

mayfielh
02-10-2006, 02:40 PM
The front end kind of looks like a cross between a RL and a Dodge Ram. The rear tail-lights look like they stole them off of a Durango.

RidgeOwner3
02-10-2006, 02:50 PM
No matter how many times Toyota's press releases say this truck was built completely in the USA, domestic truck owners will still ream those Japanese vehicles.

RidgeOwner3
02-10-2006, 02:55 PM
ps. Looks like an awesome truck, but it still wouldn't fit in my garage and I'm not going to let my new rides sit outside. Besides that, the Ridgeline is the perfect size for me!

As others have said, the new Tundra is not competing within the same market segment as the Ridgeline. But there are those who will want to have the most function possible, whether they will use it or not.

RO3

tlaudio
02-10-2006, 03:00 PM
I think it looks like a Dodge RAM!

TL

swampler
02-10-2006, 04:51 PM
I thought it looked like a Ford F150. The taillights remind me of the F150 step side lights from '97 (maybe newer ones also) and the inentation on the tail gate is "Ford" style. Even the front end of the F150 has the raised hood like the Toyota.

RidgeOwner3
02-10-2006, 05:29 PM
I thought the concept's rear doors open from the middle. Looks like they changed them to open the more conventional way.

You can definitely tell which buyers they are going after, Ford and Dodge Full Size.

ProHonda
02-10-2006, 06:17 PM
Sorry,I could buy this beast. Make a nice addition to the stable !

meanmachine19
02-10-2006, 10:08 PM
I've been reading about the new 07 Tundra, it's a monster. It will probably be around 350-400 hp with 10,000 lb towing capacity. It should crush the competition if it also comes with the renown Toyota reliability.

Have you seen the Ford commercial comparing its towing capacity to the Tundra? They show a boat attached ( by tow hitch) to an F-150, saying 'nearly' 10K towing, compared to Tundra's 7200# tow. They end up cutting off a piece of the boat to show what Tundra would only be able to tow. I guess they better get that in now before the '07 comes out! It will surpass the F-150 in towing.

I like the look of the Tundra. But like others mentioned, I can only imagine the mpg :eek: That's what turned me off from the Tundra and Titan, plus I didn't have a need to tow anything big (I've only towed once so far....)

Ridge
02-11-2006, 03:00 AM
Have you seen the Ford commercial comparing its towing capacity to the Tundra? They show a boat attached ( by tow hitch) to an F-150, saying 'nearly' 10K towing, compared to Tundra's 7200# tow. They end up cutting off a piece of the boat to show what Tundra would only be able to tow. I guess they better get that in now before the '07 comes out! It will surpass the F-150 in towing.

I like the look of the Tundra. But like others mentioned, I can only imagine the mpg :eek: That's what turned me off from the Tundra and Titan, plus I didn't have a need to tow anything big (I've only towed once so far....)

Yep, that's one weakness in the new Tundra. The timing of this release isn't the best with gas prices as they are. They say only a quarter of all full size truck buyers use their trucks to capacity according to Toyota, but these 25%influence the rest of the full size truck buyers. Sigh.....americans, you gotta love them. Excess up the wazoo. We're big, fat and buy huge machines we don't need. Drive a full size truck that gets 15mpg that they don't need to the next all you can eat buffet to stuff one more piece of cake down their pie hole...................not that there's anything wrong with that. :D