I don’t understand Honda’s strategy. They have a high performance hybrid power train in the NSX yet they chose to go to a turbo blow V6 for the high performance power train in the TLX and MDX. I know the NSX power train is too expensive but the point is Honda has set the bar when it comes to electrified, high performance power plants and I don’t understand why that design philosophy didn’t show up in the new TLX/MDX. in fact, in the case of the MDX, the electrified power train technology went backwards.
To me, the tone of their article admits that despite beating the Prius to the hybrid market in the US, they fell behind in electrification while trying to reduce their environmental impact in other ways that didn't work out. By the time they realized they needed to electrify, they didn't have the resources to be competitive so they decided to use GM's BEV platform for now.
A new study conducted by the U.S. Department of Energy and Argonne National Labs predicts that hybrids are the least expensive crossover vehicles to own, battery-electric the most expensive for the model year 2025. Here are some interesting findings from the study.