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So Special: Mazda Announces MX-5 Miata RF Launch Edition

August 18, 2016 at 9:52 am by Davey G. Johnson | Photography by Marc Urbano

2017-Mazda-MX-5-Miata-RF-101-876x535.jpg

We have this friend. We’ll call him Shawn, because his name is Shawn. We have a stupid running joke with Shawn; there isn’t much to it. We inform Shawn that a targa-topped Miata is on the way, and Shawn pretends not to understand, continuing to posit/wish that maybe someday Mazda might build an MX-5 with a disappearing roof panel. Later today, we’ll undoubtedly inform Shawn that Mazda has announced the MX-5 RF Miata Launch Edition.

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When Mazda introduced the RF at this year’s New York auto show, it trotted out the display car swathed in Machine Gray paint, with an Auburn nappa leather interior, capped off by a black roof panel. And that’s what Launch Edition customers will get. Based on the Grand Touring trim level, the cars will offer precisely one choice for the lucky customer to make: manual or automatic. And if you ask us, the latter’s not even an option.

Only a thousand examples are slated for sale in the U.S., and the Hiroshima-based automaker will extend invitations to valued customers via e-mail, who’ll then have a specific amount of time to get in on the ordering action before the great unwashed masses are able to flood Mazda North American Operations with orders of their own.

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◦ 2017 Mazda MX-5 Miata RF: The Fastback You’ve Been Waiting For, Only Better
◦2017 Fiat 124 Spider Abarth vs. 2016 Mazda MX-5 Miata Club Comparison Test
◦Mazda MX-5 Miata Full Coverage: News, Reviews, Photos, and More

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While run-of-the-mill RFs will be available in Machine Gray with Auburn leather interiors, only the Launch Editions get both paired with the zazzy black roof panel and special badges. A numbered Tourneau watch is part of the deal, too. Procrastinators and impersonators will have to make do with a Grand Touring model, a can of Krylon, and a secondhand Swatch. Shawn’s a Krylon kind of guy, but we don’t know if he’s this sort of Krylon guy. We hope he hears about this new targa-roofed Miata soon.

Mazda Announces MX-5 Miata RF Launch Edition ? News ? Car and Driver | Car and Driver Blog
 

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yes!! A miata I would own! I would only own a old one if it had a LS in it. Yes im weird. Deal with it. My buddy has a 05 ish mx-5. Its fun but meh.
 

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yes!! A miata I would own! I would only own a old one if it had a LS in it. Yes im weird. Deal with it. My buddy has a 05 ish mx-5. Its fun but meh.
Dude, there's a guy over in San Marcos, right across from "Jags Unlimited" who builds Monster Miata's with 5.0 Ford drive train, complete with T-Bird rear ends. Total sleepers with mild flares and medium meats @ all 4 corners.

Scary fast burbling rubber burners. But they still looked feminine. Not sure if he's there any more but he had quite a deal going in the mid 2010 era.

This latest body style has it going on. A swoopy hard top/targa/convertible? Stupid beautiful!
 

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It's not a coupe or a convertible, it's a Targa!

Miata PRHT is superior to this Miata RF. Far too much complexity for the end result on this RF. Someone at Mazda was a fan of the unpopular 911 Targa.

Well Mazda, only 999 more customers needed after Shawn buys his RF.
 

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The Miata has always been a great package, super reliable, affordable, fun, but the wrapper has always put me off.

IMHO the Miata has always been just a bit too bland and feminine for my taste. If the first-gen Ford Taurus and Mrs. PotatoHead had a daughter, it would be the Miata.

Finally there is a way to get all the Miata goodness in an attractive wrapper, the Fiat 124 Spider :)

2017 FIAT 124 Spider - Seductive Italian Design
 
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