I purchased the BT35-HON from Pasadena Sound (a brick & mortar store). I was a bit leary based on the mixed reviews on Amazon, but I'm very happy to report that the device works great. It was easy to install in my Ridgeline. (Thanks, in part, to those Youtube videos on how to remove the radio.) Pairing the unit with my phone was quick and easy. The sound quality is very good for music, podcasts and phone calls. When making calls, people on the other end of the line have also said that the sound quality was very good. Overall, I'm very happy with this purchase.
One comment that I would make about using this unit is that you should turn up the volume on your phone all the way. Otherwise, your radio is going to have to amplify a low level signal which never produces good results. I wonder if this might have something to do with those individuals who reported poor sound quality.