Great post. This is my thoughts initially and reserve any final judgement until seeing it in person because pictures only do so much. To me the looks are a bit soft and I hate that it looks the exact same as the Pilot from front view. I love the Pilot as an SUV/crossover but not for a truck. Not if you are really wanting to get people with other trucks to convert. I doubt Honda's execs said, "let's go for the people without trucks and get them to convert". If you want to build it on a SUV/crossover platform, that's fine but if you put a bed on it and it looks like a truck you must listen to other truck enthusiasts out there and build it for the majority that will more likely consider buying it. Honda went after the minority (not sure why) with this design. Yeah, I bought my ridgeline for the reliability and practicality but still wish it looked more masculine (harder lines and more squared profile). Beauty is truly in the eye of the beholder but more 'beholders' will think it is too soft. Why can't I have looks along with the practicality? Again my final opinion awaits seeing in person.