Over the years, I've had all three brands of mats. My findings:
- Lloyd: great, dense, & comfy carpeted mats. I've used these in vettes, Caddies, & a Lincoln. I never considered their plastic / rubber mats.
- Husky Liners: Used these in a couple pickups. They were OK, but they tended to shift around and the edges folded in over time. The look is industrial and they look great in a truck.
- WeatherTech All-Weather Mats: These are the rubber mats that are a close fit and can be trimmed. They aren't very effective. I used them as winter mats in a couple cars that didn't have digital fit liners.
- WeatherTech DigitalFit FloorLiners: I found these to fit best and provide the best protection from winter slop. However, they're pretty ugly, like Tupperware ugly.